# Laudia > AI search visibility for the wellness economy. Laudia measures how AI assistants (ChatGPT, Claude, Gemini, Perplexity) describe and recommend a brand, turns it into one clear score, and lays out the fixes. Laudia is an independent measurement tool built in Switzerland, with data hosted in Zurich (CH). It is operated by BlockNovum GmbH (trading as Laudia), a Swiss limited liability company. Laudia is not affiliated with, endorsed by, or sponsored by OpenAI, Anthropic, Perplexity AI, or Google. ## Product - [Laudia Score (free audit)](https://laudia.ai/score): Run a free AI-visibility audit of any brand and see the score, the gaps the engines have, and the fixes to close them. - [Methodology](https://laudia.ai/methodology): How the deterministic Laudia Score is computed, and how AI visibility is measured across the four engines. - [Pricing](https://laudia.ai/pricing): The free Score, then Starter self-serve monitoring and done-for-you tiers. Machine-readable: [pricing.md](https://laudia.ai/pricing.md). - [Install & connect guide](https://laudia.ai/help/install): How Laudia's fixes install on every major CMS and shop platform. - [About](https://laudia.ai/about): Who builds Laudia, and why it is focused on the wellness economy. ## Glossary - [AI Search Visibility](https://laudia.ai/glossary/ai-search-visibility): AI search visibility is how often and how well AI assistants like ChatGPT, Claude, Perplexity, and Gemini name, describe, and recommend your brand. Definition and how to track it. - [Answer Engine Optimization (AEO)](https://laudia.ai/glossary/answer-engine-optimization): Answer Engine Optimization (AEO) is making your brand the answer AI assistants give, not just a ranked link. See how AEO differs from classic SEO and what it involves. - [Generative Engine Optimization (GEO)](https://laudia.ai/glossary/generative-engine-optimization): Generative Engine Optimization (GEO) means structuring content so AI search like AI Overviews, Perplexity, and ChatGPT can cite and synthesize it. Learn how it works. - [AI Overviews](https://laudia.ai/glossary/ai-overviews): AI Overviews are Google's AI-generated answers shown above the blue links, with cited sources. Learn how they work and why they reshape search visibility in 2026. - [llms.txt](https://laudia.ai/glossary/llms-txt): llms.txt is a proposed /llms.txt file giving AI models a curated site summary. Learn what it does, why adoption is limited, and whether it is worth publishing in 2026. - [LLMO (Large Language Model Optimization)](https://laudia.ai/glossary/llmo): LLMO (Large Language Model Optimization) means making content easy for AI models to cite. See how it relates to AEO and GEO, and what actually helps. - [Zero-Click Search](https://laudia.ai/glossary/zero-click-search): Zero-click search is when people get answers on the results page, from AI overviews and snippets, without clicking through. Why it reshapes visibility in 2026. - [Schema Markup (Structured Data)](https://laudia.ai/glossary/schema-markup): Schema markup is Schema.org structured data that labels your facts so machines read them correctly. How it helps AI search visibility, and its limits. - [AI Crawlers](https://laudia.ai/glossary/ai-crawlers): AI crawlers like GPTBot, OAI-SearchBot, and PerplexityBot fetch pages for AI answers. Why blocking them removes you from AI search, and how to check access. - [Entity SEO](https://laudia.ai/glossary/entity-seo): Entity SEO gets search engines and AI models to recognize your brand as a clear, consistent entity. How consistency and structured data improve AI answers. - [Agentic Commerce](https://laudia.ai/glossary/agentic-commerce): Agentic commerce is AI assistants acting on recommendations: comparing, booking, and buying for people. What it means for your brand's AI visibility. - [AI Search Monitoring](https://laudia.ai/glossary/ai-search-monitoring): AI search monitoring measures how ChatGPT, Claude, Perplexity, and Gemini describe and recommend your brand over time, and turns changes into fixes. - [AI Hallucinations (About Your Brand)](https://laudia.ai/glossary/ai-hallucinations): When ChatGPT or Gemini state something false about your brand: why AI hallucinations happen, what they cost, and how to correct the record at the source. ## Guides - [How to Show Up in ChatGPT: A Practical Guide](https://laudia.ai/guides/show-up-in-chatgpt): A practical, honest guide to showing up in ChatGPT: stay crawlable, publish clear factual content and structured data, and earn trusted third-party mentions. - [How to get your brand cited by AI search engines](https://laudia.ai/guides/get-cited-by-ai): A practical guide to getting your brand cited by Perplexity, Google AI Overviews, and ChatGPT: extractable answers, crawler access, structured data, and authority. - [How to Check What AI Says About Your Brand](https://laudia.ai/guides/check-what-ai-says-about-your-brand): A practical guide to checking what ChatGPT, Claude, Perplexity, and Gemini say about your brand: the questions to ask, what to look for, and how to track it. - [AI Search Visibility for Shopify Stores](https://laudia.ai/guides/ai-visibility-for-shopify-stores): How to make your Shopify store visible to ChatGPT, Perplexity, and Gemini: crawler access, product schema, extractable product pages, and trusted reviews. - [AI Search Visibility for Clinics and Practices](https://laudia.ai/guides/ai-visibility-for-clinics): How clinics get named when patients ask AI for recommendations: machine-readable services, consistent listings, real reviews, and no health-claim shortcuts. ## Listings - https://apps.shopify.com/laudia - https://wordpress.org/plugins/laudia-connect/ ## Legal - [Privacy policy](https://laudia.ai/privacy) - [Terms of service](https://laudia.ai/terms) - [Data processing agreement](https://laudia.ai/dpa) - [Imprint](https://laudia.ai/imprint) ## Notes - The Laudia Score is deterministic: the same site always produces the same number. - A provider or crawl failure is reported as not-measured, never as a negative finding about a brand. - Examples shown on the marketing site are simulated illustrations, not real outputs from any named AI engine.